Bring the beauty of nature into your home

Bloom Floret was founded by Julia and her husband.

At first, they simply wanted to decorate their new home with flowers and greenery. But when they found out that their daughter, Ellie, was allergic to pollen, they began to wonder — was there a lifelike alternative that could be just as beautiful?

After some research, they realized that most artificial flowers on the market were made of plastic — stiff, overly shiny, and far from realistic. Lifeless and generic, they lacked the natural beauty Julia was hoping for.

Julia wanted to change that. Tired of the dull, plastic look, she set out to create artificial flowers that felt natural, elegant, and full of life. And so, Bloom Floret was born — with the hope of bringing the quiet charm of nature into everyday spaces, without compromise.

Who we are

Bloom Floret is a lifestyle brand offering a wide range of lifelike artificial flowers and plants. Each piece is an elegant accent, thoughtfully designed to bring the beauty of nature indoors.

We believe in the quiet power of beauty—it's what inspires us, and what we’ll continue to share in every home we touch.

Lifelike, handcrafted designs

At Bloom Floret, we believe everyone is drawn to the natural beauty of lifelike artificial flowers—and that’s exactly what we work every day to create.

Using high-quality materials, we craft pieces that look and feel remarkably real.

Our team of experienced floral designers—full of creativity and imagination—brings each arrangement to life in a range of unique styles.

Enjoy the beauty of nature

We believe everyone should be able to enjoy the beauty of nature—whether they suffer from pollen allergies or simply don’t have time to care for fresh flowers.

That’s why Bloom Floret offers a worry-free alternative. You won’t need to deal with allergies, watering schedules, or wilting petals. Our pieces stay beautiful day after day—timeless in style and effortless to maintain.